Cookie Policy
Last updated:
What Are Cookies
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit a website. They help websites remember information about your visit, which can make it easier to visit the site again and make the site more useful to you.
Cookies perform many different jobs, such as letting you navigate between pages efficiently, remembering your preferences, and generally improving your experience.
Types of Cookies We Use
We use the following categories of cookies on our website:
1. Essential Cookies (Required)
These cookies are necessary for the website to function properly. They enable basic functions like page navigation, secure access to protected areas of the website, and form submission. Without these cookies, the website cannot function properly.
Examples:
- Session cookies that keep you logged in during your visit
- Security cookies that protect against cross-site request forgery (CSRF)
- Load balancing cookies that distribute traffic across servers
2. Analytics Cookies (Optional)
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve the way our website works.
Examples:
- Google Analytics cookies that track page views and user behavior
- Performance cookies that measure loading times and errors
- Usage analytics that help us understand which features are most popular
3. Marketing Cookies (Optional)
These cookies are used to track visitors across websites. They are used to display relevant advertisements and measure the effectiveness of marketing campaigns.
Examples:
- Google Ads cookies for advertising and remarketing
- Facebook Pixel for ad targeting and conversion tracking
- LinkedIn Insight Tag for B2B marketing analytics
Cookie Details
The table below lists the specific cookies we use and their purposes:
| Cookie Name | Type | Duration | Purpose |
|---|---|---|---|
session_id |
Essential | Session | Maintains user session state |
csrf_token |
Essential | Session | Protects against CSRF attacks |
_ga |
Analytics | 2 years | Google Analytics user identification |
_gid |
Analytics | 24 hours | Google Analytics session identification |
_gat |
Analytics | 1 minute | Google Analytics request throttling |
_fbp |
Marketing | 3 months | Facebook advertising delivery |
li_fat_id |
Marketing | 3 months | LinkedIn conversion tracking |
Third-Party Cookies
In addition to our own cookies, we also use cookies from trusted third-party services to help us analyze site usage and deliver relevant content.
Our third-party providers include:
- Google Analytics - For website analytics and usage statistics. Google Privacy Policy
- Google Ads - For advertising and conversion tracking. Google Ads Privacy
- Meta (Facebook) - For advertising and social media integration. Meta Privacy Policy
- LinkedIn - For B2B marketing and analytics. LinkedIn Privacy Policy
Managing Your Cookie Preferences
You have several options for managing cookies:
Through Our Website
You can change your cookie preferences at any time by clicking the "Cookie Preferences" button in the website footer, or by clearing your browser cookies and revisiting the site.
Through Your Browser
Most web browsers allow you to control cookies through their settings. Here's how to manage cookies in popular browsers:
- Chrome: Settings → Privacy and Security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Edge: Settings → Cookies and site permissions → Cookies and site data
Through Industry Opt-Out Programs
You can also opt out of targeted advertising through these programs:
Do Not Track (DNT) Signals
Some browsers have a "Do Not Track" feature that allows you to tell websites that you do not want to be tracked. However, there is no uniform standard for responding to DNT signals, and our website does not currently respond to DNT signals.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting a notice on our website.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us at:
Email: privacy@americanrealestatecenters.com
Address: American Real Estate Centers, Privacy Department